Marketing Services
Autovolt
Industry: Automotive SaaS
Services provided: Marketing strategy, Email marketing, Consultancy, Lead generation campaigns
Timeline: 13 months
Key Result: Marketing plan contributed 33% of all website traffic in the first 6 months, significantly boosting brand exposure and lead generation
Overview:
Autovolt is an innovative automotive SaaS company providing cloud-based inventory management solutions that enhance workshop, service centre and garage efficiency. OVM delivers full marketing services including strategy building, email marketing and consultancy to drive business growth and generate new leads through targeted, evidence-based campaigns.
Client challenge:
- The business was in a start-up phase, with no marketing infrastructure in place.
- No existing marketing strategy built
- A lack of understanding of messaging and strategic narrative
- A need for marketing processes
- Limited brand awareness in the market
Our solution:
- Create a bespoke marketing strategy and messaging proposition
- Implement marketing processes that would provide foundations for the business moving forward
- Evolve the brand based on market research
- Modify the website to increase the likelihood of conversions
- Execute outbound marketing campaigns to drive traffic and awareness
Results that matter:
- 33% of all website traffic driven by OVM's marketing plan in the first 6 months.
- Increased brand exposure in the automotive service industry
- Effective lead generation through direct action campaigns
- Successful email marketing campaigns contributing to growth
Interested in similar results?
Let's connect and create a strategy tailored for your brand.