Social Media Launch
Atlas Sports-Tech
Industry: Sports Technology, Athlete Health Data
Services provided: Social media launch, Multimedia content creation, Content planning
Timeline: 1 month
Key Results: Successfully launched a social media presence with a content plan designed to announce the app to a global sports audience.
Overview:
Atlas Sports-Tech is a revolutionary app built to give professional athletes control over their medical data, helping protect their health and enhance performance. OVM led the launch of Atlas's social media presence, using a multimedia strategy and creating an initial content plan designed to introduce the app to the world.
Client challenge:
- No existing social media presence
- Lack of brand storytelling tools to support a global product launch
Our solution:
- Designed and launched Atlas's social media channels
- Created multimedia content including animations and static graphics to tell the brand story
- Developed a tailored content plan to support the app's global debut and guide future content creation
Results that matter:
- Social media platforms launched across key channels
- Multimedia storytelling brought the Atlas mission to life
- Content plan designed to support brand visibility and future growth
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