Strategic Development
Bicester uPVC
Industry: Home improvement, uPVC, B2C
Services provided: Website analysis, Google analytics evaluation, Strategic insight
Timeline: 2 months
Key result: Delivered actionable insights to inform future campaigns and long-term business planning
Overview:
Bicester uPVC Direct is a trusted, family-run business with over 25 years of experience delivering high-quality uPVC solutions across Oxfordshire. They approached Ocean View Marketing to gain deeper insights into the performance of their website and marketing channels.
We conducted a full audit of their website and Google Analytics setup, providing strategic recommendations to help share future marketing efforts and guide their overall business planning.
Client challenge:
Limited understanding of website performance
No clear data to guide future campaigns
Needed insights to inform strategic decisions
Our solution:
Delivered a comprehensive review of website structure, performance and user behaviour
Evaluated Google Analytics setup to ensure accurate tracking and reporting
Provided a report with clear, actionable recommendations
Supplied insights to support campaign planning and business growth
Results that matter:
Clear understanding of user behaviour and drop-off points
Strategic recommendations that can drive future marketing efforts
Enhanced data tracking setup
Stronger direction for campaign and business planning
Client quote:
"Dan and the OVM team know their stuff! Their insight helped us understand how we should position our business, and the importance of having a clear message. Their use of data to support their strategy gave us full confidence, and they left us with an effective strategy that was easy to understand and implement. OVM just gets small businesses."
- Nada White, Manager
Interested in similar results?
Let's connect and create a strategy tailored for your brand.